Shea Moisture Purple Rice Water Strength + Color Care Primer & Styler

The Shea Moisture Purple Rice Water Strength + Color Care Primer & Styler is a lightweight, leave-in spray that helps improve manageability, strengthen hair, and provide moisture and slip for easier combing and styling. Created with purple rice water, antioxidant-rich floral extracts and botanical oils, this primer prepares and protects hair against damage while keeping colour-treated hair soft, smooth and vibrant. It’s ideal for everyday use on all hair types and particularly beneficial for hair that’s been coloured, chemically treated or feels dry and dull.

💡 How to Use

Spray generously on clean, damp hair, focusing on mid-lengths and ends. Comb through for even distribution, then blow-dry or air-dry and style as usual. For extra hydration, spray into palms and smooth along ends on dry hair.

🧪 Ingredients (INCI)

Here’s the ingredient list based on packaging information from multiple retailer sources — always check your actual product label for the most accurate list:

Water (Aqua), Caprylic/Capric Triglyceride, Glyceryl Stearate, Behentrimonium Chloride, Glycerin (Vegetable), Cetyl Alcohol, Maltodextrin/VP Copolymer, Argania Spinosa (Argan) Kernel Oil, Melia Azadirachta Flower Extract, Coccinia Indica Fruit Extract, Butyrospermum Parkii (Shea) Butter, Oryza Sativa (Rice) Extract (Purple Rice Water), Orchis Mascula Flower Extract, Viola Odorata (Sweet Violet) Flower Extract, Hydrolyzed Wheat Protein PG-Propyl Silanetriol, Benzoic Acid, Triethyl Citrate, Caprylyl Glycol, Fragrance (Essential Oil Blend).*

*Certified organic / Fair Trade ingredient.

🌿 Key Functional Ingredients & Benefits

🌾 Purple Rice Water (Oryza Sativa Extract) – A traditional strengthening agent believed to help fortify hair strands, improve texture and support shine and resilience (especially good for colour-treated hair).
🌸 Wild Orchid & Sweet Violet Extracts – Botanical extracts rich in antioxidants that help nourish hair and protect colour vibrancy.
🧈 Argan Oil (Argania Spinosa Kernel Oil) – Moisturises and helps improve softness, manageability and shine.
💪 Hydrolyzed Wheat Protein PG-Propyl Silanetriol – A protein derivative that supports strength and elasticity, helping reduce breakage.
✨ Glycerin & Caprylic/Capric Triglyceride – Humectants and emollients that attract and lock in moisture, leaving hair smoother and more manageable.

💇♀️ Who It’s Best For

• Colour-treated hair needing extra care and protection.

• Dry or dull hair that needs moisture and strength.

• Anyone wanting easier detangling and styling with added slip.

• Suitable for all hair types, including curly, wavy, straight and textured hair.