{"product_id":"as-i-am-rice-water-micellar-shampoo-strengthening-gentle-cleanse","title":"As I Am Rice Water Micellar Shampoo – Strengthening \u0026 Gentle Cleanse","description":"\u003cp data-start=\"341\" data-end=\"583\"\u003eCleanse your hair without stripping essential moisture with \u003cstrong data-start=\"401\" data-end=\"470\"\u003e\u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eAs I Am\u003c\/span\u003e\u003c\/span\u003e Rice Water Micellar Shampoo\u003c\/strong\u003e — a gentle yet effective formula designed to strengthen weak strands and support healthier, longer-looking hair.\u003c\/p\u003e\n\u003cp data-start=\"585\" data-end=\"870\"\u003eInfused with black rice extract, biotin, and strengthening ingredients, this micellar shampoo lifts buildup and impurities while helping reduce breakage and improve elasticity. The lightweight formula cleanses the scalp thoroughly, leaving hair feeling refreshed, soft, and manageable.\u003c\/p\u003e\n\u003cp data-start=\"872\" data-end=\"964\"\u003ePerfect for curly, coily, textured, natural, relaxed, colour-treated, or fragile hair types.\u003c\/p\u003e\n\u003cp data-start=\"966\" data-end=\"1029\"\u003eIdeal for those focused on growth support and length retention.\u003c\/p\u003e\n\u003chr data-start=\"1031\" data-end=\"1034\"\u003e\n\u003ch2 data-start=\"1036\" data-end=\"1056\"\u003e🌟 Key Benefits\u003c\/h2\u003e\n\u003cp data-start=\"1058\" data-end=\"1288\"\u003e✔ Gently removes buildup without over-drying\u003cbr data-start=\"1102\" data-end=\"1105\"\u003e✔ Helps reduce breakage and strengthen hair\u003cbr data-start=\"1148\" data-end=\"1151\"\u003e✔ Supports length retention\u003cbr data-start=\"1178\" data-end=\"1181\"\u003e✔ Improves elasticity and manageability\u003cbr data-start=\"1220\" data-end=\"1223\"\u003e✔ Suitable for textured \u0026amp; treated hair\u003cbr data-start=\"1261\" data-end=\"1264\"\u003e✔ Vegan \u0026amp; cruelty-free\u003c\/p\u003e\n\u003chr data-start=\"1290\" data-end=\"1293\"\u003e\n\u003ch2 data-start=\"1295\" data-end=\"1313\"\u003e🧴 How To Use\u003c\/h2\u003e\n\u003col data-start=\"1315\" data-end=\"1503\"\u003e\n\u003cli data-start=\"1315\" data-end=\"1338\"\u003e\n\u003cp data-start=\"1318\" data-end=\"1338\"\u003eApply to wet hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1339\" data-end=\"1389\"\u003e\n\u003cp data-start=\"1342\" data-end=\"1389\"\u003eMassage gently into scalp to create a lather.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1390\" data-end=\"1416\"\u003e\n\u003cp data-start=\"1393\" data-end=\"1416\"\u003eWork through lengths.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1417\" data-end=\"1439\"\u003e\n\u003cp data-start=\"1420\" data-end=\"1439\"\u003eRinse thoroughly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1440\" data-end=\"1503\"\u003e\n\u003cp data-start=\"1443\" data-end=\"1503\"\u003eFollow with As I Am Rice Water Conditioner for best results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr data-start=\"1505\" data-end=\"1508\"\u003e\n\u003ch2 data-start=\"1510\" data-end=\"1529\"\u003e🌿 Ingredients\u003c\/h2\u003e\n\u003cp data-start=\"1531\" data-end=\"1814\"\u003eAqua (Water), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Glycerin, Oryza Sativa (Rice) Extract, Oryza Sativa (Black Rice) Extract, Biotin, Inositol, Serenoa Serrulata (Saw Palmetto) Extract, Panthenol, Citric Acid, Phenoxyethanol, Caprylyl Glycol, Fragrance (Parfum).\u003c\/p\u003e\n\u003cp data-start=\"1816\" data-end=\"1898\"\u003e\u003cem data-start=\"1816\" data-end=\"1898\"\u003e(Always confirm ingredient list with your supplier packaging before publishing.)\u003c\/em\u003e\u003c\/p\u003e","brand":"As I Am","offers":[{"title":"Default Title","offer_id":57514132701568,"sku":null,"price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0957\/9934\/5536\/files\/67054-1.jpg?v=1772549135","url":"https:\/\/cosmats.com\/products\/as-i-am-rice-water-micellar-shampoo-strengthening-gentle-cleanse","provider":"Cosmats","version":"1.0","type":"link"}